How Ballogy completed a full rebrand in 30 days with Design Shifu
Ballogy is a fast-growing small business with a strong sense of identity and a busy, hands-on founding team. As their operations expanded, design became a bottleneck - slowing down paid campaigns, packaging updates, and the rollout of new marketing initiatives. The team had a clear vision for their brand but lacked the resources and time to bring that vision to life consistently.
Through working with Design Shifu, Ballogy gained the structure, clarity, and creative execution support needed to scale their brand with confidence. In just 30 days we delivered a full rebrand and established a design workflow that supports their pace of growth.
- 30 daysFull rebrand completed
- 20+ hoursSaved per week
- $1.3kBudget saved
The challenge
Design requests were competing with everything else on the founders’ plates. Before working with us, Ballogy was dealing with:
- Brand assets that looked different across packaging, ads and the website.
- Design requests waiting weeks in a queue before anyone could pick them up.
- No single source of truth for the logo, colours and typography.
- A new freelancer to brief from scratch for almost every campaign.
What Design Shifu did to help Ballogy
Continuous design support & a startup-friendly workflow
A dedicated team of two designers and an account manager joined Ballogy’s workspace. Requests went onto one board, were prioritised every morning, and came back within 24 hours, six days a week.
A complete rebrand - delivered in 30 days, 6 days per week
We rebuilt the identity from the logo up: a refined wordmark, a warmer colour palette, packaging templates for every product line and a brand guide the team can hand to anyone.
Campaign assets on demand
With the system in place, paid social, email and in-store assets now ship in days instead of weeks, built from the same templates every time.
The results
A full rebrand was completed in just 30 days, packaging across the product line was refreshed, and campaign assets are now delivered within days instead of weeks. Most importantly, the founders gained back the time and mental space needed to focus on strategy, growth, and the expansion into their new building - instead of spending full days refining individual design tasks.
Design Shifu get designs delivered six days a week and the team is super responsive to all my questions and feedback. Yo, that kind of reliability has a huge impact on my business.
Valerie CarsonFounder, Ballogy
